(Online Dating Industry Journal) Dateline One to One, a UK introductions service, has recently integrated Thomas' Personality Assessment and Personal Feedback reporting into its service including Thomas' Personal Profile Analysis. According to Thomas:
"Thomas' Personal Profile Analysis (PPA) enables websites to offer their members private-label behavioral assessment and personalized reporting based on people's unique behavioral preferences. The PPA is a web-based, self-administered, forced-choice adjective checklist consisting of 24 tetrads of descriptive words. From these, individuals select the word they believe describes them most and the word that describes them least. In 6-8 minutes, the PPA assesses member's basic characteristics, perceptions, motivators, communication style and unique strengths. The Thomas PPA is independently certified to meet the testing standards set by the British Psychological Society. Upon completion of the assessment, Thomas' Personal Feedback report provides members with objective, positive feedback about their personality enabling them to present themselves with greater confidence."
YooMedia, owners of Dateline One to One plan on utilizing other technology from Thomas on additional sites. Along with this new personality profiling, YooMedia plans to implement Thomas' Essay Coach, Compatibility reporting and Personality Search. Thomas' Essay Coach assists members in promoting themselves more effectively within free-range text (essay) fields with personality-based suggestions unique to the individual.
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