(Online Dating Industry Journal) Men who have hairy soap, old sponge, or dirty washcloth in their shower kill their chances of getting action with women, according to a survey done by LavaLife and AXE. According to the survey, more than 90% of women said spotting any of those items in a guy's shower would "kill a guy’s chance of skin on skin action."
In addition, the survey reports that 95% of women believe a man is more irresistible to them when he uses a shower gel that moisturizes and scrubs to smooth his skin.
“Lavalife and AXE joined together to develop a survey that would give men insights into how superior skin care could mean more sexy skin on skin contact, and the results from women were very clear,” said Lavalife’s Editor-in-Chief Kim Hughes. “This survey will help men learn what works and what doesn’t when it comes to their personal hygiene, and clearly shows how important it is to making themselves irresistible to women.”
In the area of grooming, women prefer well-groomed "conscientious" guys by 66%. Out of the women surveyed, only 7% said they liked "hairy bad boys".
The survey was conducted with more than 800 women.
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