(Online Dating Industry Journal) OkCupid, the second largest free online dating service for singles, has expanded into several more countries, including France, Brazil, The Netherlands, and Israel.
“OkCupid.com is the only online
dating site that has been able to replicate its formula for success in
international markets on a common platform to create a global community
of partners and users,” said Sam Yagan, CEO and co-founder of OkCupid. “Our
international presence and continued partner growth is proof that our
viral model of organic growth works around the world.”
OKCupid claims to have 575,000 "active" daters using its service in the US alone. The service uses a quiz-based approach to matchmaking.
Joe's Comments
I like OKcupid and Sam, but apparently they forgot to read my Don't Lie in Press Releases post two days ago, before putting out a press release today claiming they are the largest free online dating service. According to all the stats I've seen, they are still easily #2 to PlentyOfFish. Unless they can provide proof of truly being the largest, they shouldn't say that in their releases. As always, we edit out fluff and do our own research before publishing a news story.
well done to be competing with PlentyofFish
Posted by: Chris | May 30, 2008 at 06:42 AM
So true, if you check alexa you will see plentyoffish tops okcupid in traffic and members.
Posted by: Sam | April 14, 2009 at 01:27 PM
Many dating sites dont care about dating,friendship, romance etc... They only care about making money from PPC programs by generating traffic to their web pages. http://www.diomatch.com
Posted by: Dio Mat | April 15, 2009 at 12:14 PM