(Online Dating Industry Journal) A survey commissioned by online speed dating site WooMe has found that most adults think flirting online is more difficult than flirting offline. The survey also found that the most important factor in online dating is how the other person looks.
The survey was conducted by Harris Interactive among 2,363 adults, 800 whom were single. Here are some of the key findings:
- 72% of adults who use the Internet say it is more difficult to flirt online than it is offline because you don't have that instant in-person interaction important to flirting (body language, chemistry, etc.)
- 61% say looks are most important when it comes to online dating. Only 17% thought the person having a great sense of humor was most important.
- Only 31% of online daters update the photo on their profile regularly.
Joe's Comments
When WooMe put out a press release about the survey, they kept trying to refer to themselves as a "live introductions platform" versus the more simplified and correct term, "online speed dating service". It's interesting to see some companies try to create new terminology for an already established venue that they fit into. A "live introductions platform" sounds like a wooden stage set up in a bar on a Tuesday during Karaoke night that patrons can jump (or stumble) onto while introducing themselves to other patrons in an attempt to win a free drink. :-)
In regards to the survey, I was a little surprised by people saying it is easier to flirt offline than online. The reason why is because I think the online environment empowers more people to flirt who might not do so offline (i.e. shy people). I would think that it would be easier to flirt online, however more difficult to gauge the results of the flirting than it would be offline.
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